Sony Xperia is the smartphone brand of Sony Corporation, a Japanese multinational known for its innovation in electronics and entertainment. Launched in 2008, Xperia began as a collaboration with Windows Mobile but soon shifted to Android, becoming one of the early adopters of the platform.

Xperia phones are known for their premium design, high-resolution displays, and advanced camera technology, often integrating Sony’s expertise from its camera and display divisions. The Xperia 1 series, for example, features 4K OLED screens and pro-grade camera tools inspired by Sony’s Alpha cameras.

While Xperia phones once had a strong global presence, their market share has declined due to intense competition. However, Sony continues to produce high-end Xperia models focused on niche users like content creators, gamers, and photography enthusiasts. Despite a smaller market, Xperia remains a symbol of quality and innovation.