Infinix is a Hong Kong-based smartphone brand founded in 2013 and owned by Transsion Holdings. The company focuses on delivering stylish, affordable smartphones primarily for emerging markets such as Africa, South Asia, and the Middle East. Known for competitive pricing and modern features, Infinix has gained popularity in countries like Bangladesh, Nigeria, and India.

Its product lineup includes the Hot, Note, Zero, and GT series, catering to budget and mid-range users. The brand is especially recognized for large displays, powerful batteries, high-resolution cameras, and fast charging. The GT series targets mobile gamers, offering high refresh rate screens and cooling features.

Infinix smartphones run on XOS, a customized Android skin with added features and visual enhancements. While its software update policy may lag behind major brands, Infinix continues to attract users with its aggressive specs-for-price approach.

With increasing investment in innovation, including 260W fast charging and gaming-focused collaborations, Infinix is becoming a strong player in the global budget smartphone market.